Revisit groundbreaking topics, keynotes, and sessions from Knowledge 2024.
Watch On Demand
Generative AI
Explore Platform
Benefits
What You Can Do
AI at ServiceNow
News
FAQ
Unlock the potential of generative AI with Now Assist
ServiceNow has infused GenAI capabilities into every workflow on the Now Platform®. We call this Now Assist. With our products, powered by Now Assist, you can use GenAI to boost productivity and efficiency across your organization.
Now Assist for IT Service Management
Accelerate IT team productivity with generative AI experiences.
Watch Video (1:04)
Get Data Sheet
Now Assist for Customer Service Management
Improve customer experiences and agent productivity with generative AI.
Watch Video (0:50)
Read Product Brief
Now Assist for HR Service Delivery
Resolve HR cases faster and more efficiently with generative AI.
Watch Video (0:58)
Learn More
Now Assist for Creator
Improve developer productivity with flow generation and intelligent recommendations for code.
Watch Video (1:57)
See Details
Now Assist for Field Service Management
Deliver faster, smarter field service experiences with generative AI.
Watch Video (1:35)
Now Assist for IT Operations Management
Understand, remediate, and prevent issues quickly.
Watch Video (1:34)
Find More Info
Now Assist for Strategic Portfolio Management
Communicate business demands and product feedback clearly, efficiently, and effectively with generative AI.
Watch Video (1:11)
View Data Sheet
What you can do with Now Assist
Empower everyone to deliver more value with GenAI on the Now Platform. Now Assist increases productivity by reducing manual work. It transforms experiences with personalization and natural human language, speeds time to value with intelligent code, and much more.
Summarization
FOR AGENTS AND OPERATORS
Summarization
Reduce manual work for agents and operators, with overviews and insights to help them start work fast.
Conversational Exchanges
FOR CUSTOMERS AND EMPLOYEES
Conversational exchanges
Deflect cases, empower people, and deliver engaging, dynamic experiences with natural human language.
Content Creation
FOR AGENTS AND EMPLOYEES
Content creation
Generate content automatically, including knowledge articles, intelligent search results, and work notes.
Code and Flow Generation
FOR ADMINS AND DEVELOPERS
Code and flow generation
Boost developer and admin productivity with intelligent flow and code and app generation.
“Integrating generative AI capabilities into the Now Platform will revolutionize business models and workflows across every industry.”
Gary Plotkin
Digital Platforms Lead, KPMG
We put GenAI to work for you
AI isn’t new to ServiceNow. We’ve been making workflows smarter for over 10 years. Today, GenAI is unlocking near limitless use cases for the Now Platform.
AI at ServiceNow
Learn about our AI research team, labs, and partnerships.
Explore Research
AI in the enterprise
Hear from AI visionaries on how GenAI is supercharging productivity and enabling new ways of working.
Browse Articles
News on generative AI
MARCH 20, 2024
ServiceNow furthers GenAI leadership in latest release
Now Assist enhancements and ServiceNow Impact AI Accelerators boost productivity and advance value from AI investments.
View Press Release
MARCH 19, 2024
ServiceNow expands NVIDIA partnership
Learn how ServiceNow is advancing enterprise-grade GenAI through the use of NVIDIA NIM inference microservices.
View Press Release
FEBRUARY 25, 2024
ServiceNow and NVIDIA expand GenAI partnership for telcos
Customer care solution to run on the Now Platform, using NVIDIA AI, to elevate service and speed resolution.
View Press Release
JANUARY 24, 2024
ServiceNow and EY expand strategic alliance
The extended alliance targets solutions for generative AI compliance, governance, and risk management.
View Press Release
Frequently asked questions
What is generative AI?
Generative AI, also known as GenAI, is a type of artificial intelligence that creates realistic content by learning from existing data. GenAI can provide realistic and creative text, images, and other media to transform industries such as entertainment, marketing, and healthcare.
What are the types of generative AI?
Generative AI encompasses several types of content generation. These include text generation, image generation, video and speech generation, and data augmentation. Producing text content requires a different approach than enhancing videos or creating realistic looking images. As such, each type of generative AI has its own unique characteristics and applications.
What’s the difference between GenAI and AI?
AI is a term that describes all forms of machine learning and intelligent automation, while generative AI is specifically focused on the creation of new content based on—but also capable of going beyond—the data sets it was provided with during its training phase. With the recent advent of widely available chat AIs, most AI interactions for the average user actually involve generative AI.
What is the future of generative AI?
Although generative AI has been around for decades, its recent rise in terms of capability and availability has been meteoric. As this technology continues to evolve, we can anticipate enhanced creativity and innovation across essentially every industry, allowing for more sophisticated and realistic outputs in content generation, design, music composition, visual arts, and more. Generative AI will also continue to drive personalization and customization, creating laser-focused recommendations, personalized experiences, and unique products designed to address individual customer needs.
What is machine learning?
Machine learning, a type of AI, uses a data analysis method that automates model building by gathering and interpreting large sets of data. Using machine learning solutions to build precise models empowers organizations to analyze extremely large, complex data sets, delivering faster, more accurate results at scale. With machine learning, businesses enjoy detailed insight into opportunities, risks, and customer needs.
Learn what Now Assist can do for you
Use the generative AI capabilities in Now Assist to empower people, unlock value, and transform experiences across workflows.
Contact Us
Home
Now Platform
Generative AI
Contact
Demo
